Medium risk

Online business merchant accounts

New online businesses without processing history often start in a mid-risk program. We match new online businesses with a processor that prices them fairly, then keep the account healthy and work toward better terms.

Why underwriters look closely at online business

No processing history

Underwriters have nothing to judge you by, so they start cautious.

Card-not-present

Every sale is remote, which carries more fraud risk.

Rapid growth

Volume that jumps faster than expected triggers reviews and holds.

A payment setup that fits

How we usually set up new online businesses. Your consultant tailors it to how you actually sell.

  1. 1

    Limits sized to your plans

    Volume limits set for what you actually expect, with a path to raise them.

  2. 2

    Fraud tools

    3-D Secure plus address and CVV checks from the first sale.

  3. 3

    Growth reviews

    We go back to the processor for better terms as your history builds.

What you’ll need to apply

Have these ready and your application moves faster. Your consultant confirms the exact list for the processor you’re matched with.

  • Government ID for every owner with 25% or more
  • Voided business check or bank letter
  • Recent business bank statements
  • Recent processing statements, if available
  • Business registration and EIN letter
  • Website with policies and contact details
  • Projected monthly volume
  • Prior processing statements, if you have any

Why applications get declined, and how to avoid it

  • Website not live, or missing policies
  • Projected volume far beyond any history
  • Unclear what you sell

We review your website, policies and statements against these before anything is submitted.

Get startedFor new online businesses. Two minutes to start, and a consultant calls you back.
Get started

Keeping the account healthy after approval

Getting approved is half the job. These habits keep your account in good standing, and our platform tracks the numbers behind them for you.

  • Tell us before big launches or promotions
  • Keep refund and contact details easy to find
  • Build three to six months of clean history
How our consulting after approval works See how we’d watch an account like yoursClick through the hub with sample data: the dispute ratios, approvals, fees and deposits we track for new online businesses.Try the demo

Online business: common questions

Can a brand-new business get a merchant account?

Yes. Expect lower starting limits, which rise as you build history.

How do we avoid a hold when sales spike?

Tell your processor in advance. We help you request higher limits before a launch.

When can we get better rates?

Usually after a few months of clean processing. We’ll ask on your behalf.

What happens after I’m approved?

We stay on the account with you, watching fees, approvals and chargebacks, and tell you when there is money to save.

Related industries

Talk to a payments consultant

Tell us about your business. We’ll tell you which processor fits, what it should cost, and how we’ll keep it optimized after you’re approved.